About United Country


About United Country Real Estate


United Country Real Estate has been an innovator in marketing lifestyle, country and rural real estate since 1925. We are the nation’s leading seller of these property types, and we have the largest network of conventional and auction real estate professionals in the U.S.

For more than 95 years, we’ve helped America rediscover a dream as old as the country itself — love of the land, and the desire to own lifestyle or country property.

United Country is the top choice for those searching for rural homes, luxury country estates, farms and ranches, recreational properties, mid-market commercial properties, land, and dozens of other specialty property types.

We support nearly 500 offices and more than 4,000 real estate professionals across the U.S.; in the resort areas of Mexico, Panama and Costa Rica; and elsewhere in Central America, with an incomparable marketing program.

This exclusive program includes top-ranked property websites; widespread print, digital and social media advertising; the largest internal real estate advertising agency; a database of more than one million buyers; advanced email marketing; and much more.

Years in Business
Agents and Brokers


United Country Real Estate is committed to providing the most effective, unique and comprehensive marketing program for individuals interested in selling or owning lifestyle real estate. Through a network of highly qualified real estate and auction professionals, we offer an unequaled marketing system and inventory of properties nationally. All of our energies are devoted to the single objective of providing unparalleled services to our clients and providing Broader Exposure for Listings.


As a United Country® Real Estate franchise owner, your ability to grow your business is significant. That’s because we support your real estate franchise with one-of-a-kind proven marketing tools, exclusive leading-edge technology, specialized training and powerful brand recognition to differentiate you from other real estate companies.

We’re the only national Real Estate Franchise system specializing in properties in America’s lifestyle, country, small city, rural and recreational areas since 1925. Our program can help you expand into new property types, higher priced listings and new markets. It can also enable your agents to earn more money and build client loyalty, while helping you attract new agents to your company.

When you join our network of nearly 500 offices, you’ll benefit from:

  • Exclusive internet advertising on more than 3,500 targeted sites.
  • A wide range of print and digital advertising vehicles with national reach.
  • A proprietary opt-in database of more than one million buyers.
  • Optional auction services with the largest auction real estate network in the country.
  • Being on a network team of more than 4,000 experts.
  • Support and stellar customer service from a large marketing staff.

It all adds up to a unique Real Estate Franchise value fine-tuned for more than 95 years, with everything you need to stand out from the competition and grow your business.

Our affiliates have given us a 99% satisfaction rating, and the work we do together has helped us earn a top 1% franchise system rank. Learn more about the benefits of owning a United Country Franchise at uc-realestatefranchise.com or call us today at 1-800-444-5044.

Leadership Team

Our Management
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Dan Duffy United Country


Chief Executive Officer

Mike Duffy United Country Real Estate



Shawn Terrel


President, UCAS

Dave_Dickey United Country


Chief Technology Officer